By: Yujun Wu Have you ever wondered how to make popular Weibo posts? There are several ways to make posts stand out and help your brand interact with your fans. Keep it simple Although 140 characters may already seem very short, making your post under 10 characters can work surprisingly well. Keep in mind: sometimes,… Keep reading…
By: Rufio Zhu Chinese New Year is a local holiday that marks the first day of the year in accordance with the Chinese traditional lunar calendar. Although the holiday is celebrated in other areas of the world, China experiences in a very unique fashion with a primary reason being that it has the largest global… Keep reading…
KAWO sits in the middle of various APIs and due to a high volume of requests, we’re required to push and pull images hundreds of times every day. For simplicity and in order to keep our frontend app servers stateless, we decided to put all of these images into Amazon’s marvelous S3. It seemed easy… Keep reading…
Note from Editor: This will be the first part of a 5 part series detailing some of the biggest tech challenges in China. One of our big projects in mid-2014 was forcing SSL as standard across our app. With lots of API connections affected and different pieces hosted on different services, it wasn’t completely straight… Keep reading…
With the increase of disposable income and longer holiday periods, Chinese tourists are looking for more ways to spend their vacation time. To better attract these potential tourists, companies must meet them where they are – the Internet. In 2013, the number of Internet users jumped 2.3% from 618 to 623 million users. Of that… Keep reading…
By: Michael Lin The process of becoming a KOL (Key Opinion Leader) is rather mercurial. A chance overnight tweet can make you a pivotal influencer in the world of social media. On the flip side, you can spend potential years of persistence and dedication in order to position yourself at the forefront of opinion and… Keep reading…
By: Wenxin Huang Similar to western social media, Chinese Internet shorthand is comprised of idioms, acronyms, clever double meanings, etc. There is a wide variety ofChinese Internet slang, below are the main categories that currently exist. Acronyms and Initialisms: Trends of using acronyms and initialisms by Chinese Internet users startedwith SF, derived from Sofa, which… Keep reading…
By: Yujun Wu As the premier social media platform in China, Sina Weibo does a good job of integrating hashtags into the use of the platform. As is the case with the use of hashtags in Western social media, hashtags make it easy to track and monitor the amount of buzz a topic creates. By… Keep reading…