We recently released a new feature that helps you pick the best time to schedule your content. Since then we’ve had a lot of questions on how we were able to do this, so in this blog post, we’ll dive into some of the technology behind this feature. Data + Machine Learning = Insights Machine… Keep reading…
Chinese Social Media Explained: How to Create Long Weibo Posts
Weibo recently announced that it will soon remove its 140 character limit. You don’t really have to wait for this feature to be released, because making long Weibo posts is already possible. Here’s how. We don’t know if regular Weibo posts with their increased character limit will allow the embedding of rich media or markup. Two thousand… Keep reading…
Weibo to Remove 140 Character Limit
Weibo has announced that it will soon remove its 140 character limit. This news comes only 2 weeks after Twitter confirmed that they are testing 10.000 character tweets. Weibo CEO Wang Gaofei has made public that paid Weibo members will have the new limit starting from January 28, while others will have to wait until… Keep reading…
How KAWO Provides Accurate, Real-Time Click Statistics
Knowing how often the links you post on social media are clicked is needless to say an important metric to measure the effectiveness of your social media strategy. By measuring clickthroughs you get an understanding about how many people have really read your post and are interested in your product or content. It also shows… Keep reading…
WeChat Developer Workshop Follow Up
After noticing that there was a strong desire to learn more about WeChat development in the Shanghai tech and startup community, KAWO teamed up with AKQA to host an event specifically addressing this hot topic. Speakers Aaron Chang (JING digital), Alan Stafford (AKQA) and Brian van Damme (KAWO) presented about various ways to develop for… Keep reading…
Chinese Javascript String Comparison
Problem: Coming soon, in KAWO v5, there will be an audit trail of every change that was made to a post. In order to show the before and after differences we needed a client side string comparison algorithm that could handle Chinese characters. Solution: Step One: User Experience We started with some quick mock-ups of… Keep reading…
5 China Tech Challenges – Part 3: Seriously Robust
TL;DR: When you click the publish button it must just work. Achieving this simple goal has required relentless dedication to robustness. In the early days, similar to so many other companies, we made the classic error of constantly pushing to add new features. We assumed these additions would translate into satisfied customers. No matter how… Keep reading…