Tag: kawo

Awesome Workflow for WeChat

March 19, 2018 |

At KAWO, we believe that great teams create great content. Meet Katherine and Alex… First, Katherine creates a 6-month plan using calendar events and draft WeChat posts. Alex gives his feedback by leaving post comments. Katherine writes the content using KAWO’s intuitive article editor. Once she’s done, Alex provides detailed feedback using inline comments. Revisions…
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KAWO’s Guide to Posting Schedule

November 14, 2017 |

Posting consistently is the secret to cultivating a loyal customer following. But it’s not always easy to remember. KAWO helps you set up for a regular posting schedule. Start using Posting Schedule now to make your social media marketing more effective with a well-structured plan. Have questions about how to do that? Watch this video…
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KAWO Feature: Setup Guide

November 8, 2017 |

Our goal at KAWO is to make your job managing social media easier. We know it is hard to keep yourself updated about all the new features we are constantly releasing. Today, we are introducing the Setup Guide that will help you manage social media more efficiently with less effort. Setup Guide will introduce you…
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New Powerful Intelligent Scheduling Feature Exclusively in KAWO

March 17, 2016 |

Our developers have been working hard to expand KAWO’s limits beyond the already available features. In addition to managing your content and internal communication needs, we want to help you make better choices for your brand in order to maximize engagement. That’s why we are launching the “Intelligent Scheduling” feature for Weibo! This new feature…
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What We Learned by Pitching to China’s Top Agencies (It’s Not Pretty)

December 14, 2015 |

For the past 6 months we’ve been presenting our vision for social media management in China to Shanghai’s top agencies, with the hope that just a few of them share our vision with KAWO – to deliver greater transparency, more accountability, and better results for everyone. What started out as a learning exercise, soon made…
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Meet the Team: James Chang

December 9, 2015 |

This post is part of a series introducing the team behind KAWO that keep the fire burning and the engine turning. Q: How long have you worked at KAWO and what is your role? A: I’ve worked in KAWO for around 6 months now and I take care of the BD aspects along with Andrew…
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Meet the Team: Alex Duncan

December 1, 2015 |

This post is part of a series introducing the team behind KAWO that keep the fire burning and the engine turning. Q: How long have you worked at KAWO and what is your role? A: I’ve been at KAWO for 2 years and I am the Product Lead / UX Q: Tell us a little…
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NEW: Schedule WeChat Posts with KAWO

November 17, 2015 |

After months of hard work we are now launching our first WeChat feature, allowing users to schedule WeChat posts using KAWO. Many of the accounts on KAWO see the most engagement late in the evening or early in the morning. For the people managing those accounts this means logging on to publish posts outside of…
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KAWO Makes Shortlist at Campaign Innovate

October 19, 2015 |

KAWO was announced last week as a shortlisted candidate for Campaign Asia’s Campaign Innovate award, which seeks to recognize top technology that’s innovating the marketing and advertising industry. Along with 11 other candidates, KAWO will compete to be one of the four finalists who will then go head-to-head via a video pitch session with the…
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Starring Inspiration Posts

August 26, 2015 |

KAWO’s Inspiration Board gives account managers easy access to a library of content to be published to Chinese social media by pulling in posts from global networks. While it’s a great feature, we realised there was a potential component that could improve the experience: an easy way to mark posts to be translated by colleagues.…
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KAWO Desktop App Now Available

August 21, 2015 |

A web app is a great way for a user to have the tools they use the most right at their fingertips, but with nearly every tool on the computer being run through the browser these days, it’s easy for a user to lose what they’re working on in a sea of windows and open…
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Competitive Intelligence for Chinese Social Media

August 10, 2015 |

A number of social media tools that currently exist only give you data and analytics on your activity. While that’s useful and pertinent, often times in the marketing and branding industry, how you’re doing against your direct competitors provides much more valuable insight to the digital traction of your brand. So, the question remains, “How…
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KAWO Recap: RISE Conference 2015

August 3, 2015 |

This past weekend, our team had the opportunity to exhibit at RISE in Hong Kong. Despite there being over 500 startups in attendance, we were able to make some noise and meet some really cool people in the tech and startup scene. Here are some of the highlights: KAWO DOES PITCH 40 startups competed in…
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KAWO FEATURE: Approvals Are Better This Way

July 28, 2015 |

Seeking approvals on social media content in China is never easy. Every brand or client has their own way of approving content for social publishing, and you never know if approvals will be delivered on time. Social media managers are under a lot of pressure. They spend time researching the brand, understanding popular topics, and…
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Introducing KAWO Protect

June 30, 2015 |

In China, there are over 600 censored phrases, words, and othersensitive topics that the government considers important to monitor. Staying ahead of all this can be time consuming, and you never know whatyou really can or can’t say. We’ve created a feature called KAWO Protect that takes the worry out of thisby simply offering a…
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5 Great New Features in KAWO

June 19, 2015 |

KAWO is now publishing to over 26,853,000 followers across Chinese social media as we help 50+ brands and agencies collaborate on one central platform. Today we’re announcing 5 new features to provide users with more insight into what they’re doing and also reduce friction in the way brands and agencies manage the process. 1. We’re…
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Trending Topics Now Featured in the Inspiration Board

June 16, 2015 |

Starting this week KAWO will be adding trending topics and viral content to the Inspiration Board to help users keep up to date with what’s happening in China. Updated personally by our team members, a bilingual feed of the latest trending topics, news, helpful tidbits, and other information relevant to anyone managing social media in…
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KAWO Now in Chinese

June 15, 2015 |

Users can now log in to KAWO and select a preference for language, right now we offer English and Simplified Chinese. As a Chinese social media management platform for international brands, we first developed our product in English to maximise accessibility to international clients. Recently we took a deeper look at our users and found…
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Meet the Team: Benton Ray

June 12, 2015 |

This post is part of a series introducing the team behind KAWO that keep the fire burning and the engine turning. Q. How long have you worked at KAWO and what is your role?A. I’ve been at KAWO for 2 months now working on the front end side of the KAWO App. Q. Tell us…
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Meet the Team: Fergus Jordan

May 25, 2015 |

This post is part of a series introducing the team behind KAWO that keep the fire burning and the engine turning. Q: How long have you worked at KAWO and what is your role? A: I’ve been working at KAWO for the past 15 months. I started out as an intern writing content for the…
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Notifications with KAWO

May 20, 2015 |

Even if you don’t log into KAWO everyday, we still send you an email when something important happens to your brand. Right now you can receive an email when the following events occur: A warning when your connection to Weibo is about to expire Your connection to Weibo has expired A post has failed to…
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Approving Content With KAWO

May 8, 2015 |

Dealing with content approval in the social media world is a time-consuming, frustrating, and at times annoying task that people struggle with on a daily basis. Hours are spent sending spreadsheets and emails back and forth just to confirm a post. A trivial task like this shouldn’t have such a resounding impact on the day-to-day…
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Our Super Simple Tooltip

April 16, 2015 |

TL:DR You might not need as many 3rd party libraries as you think. We built our own tooltip library: https://github.com/mailmangroup/kawo-tooltip/ By June 2014, the minified javascript for the KAWO app had grown to over 600kb. This was not a disaster, but it didn’t need to be so big. One of the reasons it had grown…
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Meet the Team: Brian van Damme

This post is part of a series introducing the team behind KAWO that keep the fire burning and the engine turning. Q: How long have you worked at KAWO and what is your role?A: I’ve been with KAWO since the very start, so about two years ago. As far as my role goes, I handle…
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Chinese Javascript String Comparison

March 20, 2015 |

Problem: Coming soon, in KAWO v5, there will be an audit trail of every change that was made to a post. In order to show the before and after differences we needed a client side string comparison algorithm that could handle Chinese characters. Solution: Step One: User Experience We started with some quick mock-ups of…
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5 China Tech Challenges – Part 1: SSL Headache

February 13, 2015 |

Note from Editor: This will be the first part of a 5 part series detailing some of the biggest tech challenges in China. One of our big projects in mid-2014 was forcing SSL as standard across our app. With lots of API connections affected and different pieces hosted on different services, it wasn’t completely straight…
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How to Use WeChat Features

July 4, 2014 |

WeChat has some interesting features that can be incredibly useful. We show you how to use some of the cool features below (but remember to update your app! Not all features are available with older versions). Keep in mind that linking a bank account is only available for China right now. You can link a…
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