Tag: wechat

Awesome Workflow for WeChat

March 19, 2018 |

At KAWO, we believe that great teams create great content. Meet Katherine and Alex… First, Katherine creates a 6-month plan using calendar events and draft WeChat posts. Alex gives his feedback by leaving post comments. Katherine writes the content using KAWO’s intuitive article editor. Once she’s done, Alex provides detailed feedback using inline comments. Revisions…
Keep reading…

How to Make GIFs for WeChat – Ultimate Wechat Stickers Guide

February 28, 2018 |
Using GIF’s is a great way to express yourself and even better when it’s a customized one. But what if you are not familiar with Photoshop, Camtasia Studio, or Adobe Premiere? In this article, we will show you very simple different ways that will allow you to create your own customized GIFs for WeChat.  Just remember: no matter what tools you use, the GIF should be smaller than 300KB (although files with 250KB also may have issues). Otherwise, you will end up with a still picture. Keep reading...

“Sang”: The trend of negative messages on Weibo & WeChat

November 1, 2017 |

In May, a pop-up tea store named Sang Cha (丧茶), roughly translated into ‘depressed tea’, opened in Shanghai for four days. This store was instantly a huge topic filling my WeChat moments and Weibo feed. Young people shared photos and jokes about the quirky concept which says mean things to their customers like… “You’re already…
Keep reading…

What We Learned by Pitching to China’s Top Agencies (It’s Not Pretty)

December 14, 2015 |

For the past 6 months we’ve been presenting our vision for social media management in China to Shanghai’s top agencies, with the hope that just a few of them share our vision with KAWO – to deliver greater transparency, more accountability, and better results for everyone. What started out as a learning exercise, soon made…
Keep reading…

NEW Feature: WeChat Analytics

November 25, 2015 |

With the release of KAWO’s WeChat integration, We’ve had lots of positive feedback and we’re busy releasing new features on a weekly basis. In the data driven age that we live in, we knew that analytics would be the next frontier in improving users WeChat experience on KAWO. WeChat Stats is the first step in…
Keep reading…

NEW: Schedule WeChat Posts with KAWO

November 17, 2015 |

After months of hard work we are now launching our first WeChat feature, allowing users to schedule WeChat posts using KAWO. Many of the accounts on KAWO see the most engagement late in the evening or early in the morning. For the people managing those accounts this means logging on to publish posts outside of…
Keep reading…

Made in China: Understanding Chinese Social Media

September 14, 2015 |

It’s no secret that China has blocked some widely (read: globally) used social media platforms such as Facebook, Twitter, Youtube, Instagram, Snapchat…the list goes on. With the help of VPN’s (Virtual Private Networks), mainland netizens (sometimes) can bypass “The Great Firewall” and surf on blocked websites.  Nevertheless, not many netizens are willing to pay the…
Keep reading…

Notifications with KAWO

May 20, 2015 |

Even if you don’t log into KAWO everyday, we still send you an email when something important happens to your brand. Right now you can receive an email when the following events occur: A warning when your connection to Weibo is about to expire Your connection to Weibo has expired A post has failed to…
Keep reading…

WeChat Developer Workshop Follow Up

April 3, 2015 |

After noticing that there was a strong desire to learn more about WeChat development in the Shanghai tech and startup community, KAWO teamed up with AKQA to host an event specifically addressing this hot topic. Speakers Aaron Chang (JING digital), Alan Stafford (AKQA) and Brian van Damme (KAWO) presented about various ways to develop for…
Keep reading…

How to Understand Chinese Internet Shorthand

February 5, 2015 |

By: Wenxin Huang Similar to western social media, Chinese Internet shorthand is comprised of idioms, acronyms, clever double meanings, etc. There is a wide variety ofChinese Internet slang, below are the main categories that currently exist. Acronyms and Initialisms: Trends of using acronyms and initialisms by Chinese Internet users startedwith SF, derived from Sofa, which…
Keep reading…

How to Advertise on WeChat

January 28, 2015 |

After only four years of existence, Tencent’s WeChat is now one of the top mobile messaging platforms in the world. While some apps place most of their focus on one-to-one communication, WeChat distinguishes itself through its bevy of unique features.  With everything from the quirky “Drift Bottle” feature to the ever-practical “Walkie Talkie” option, WeChat’s…
Keep reading…

WeChat tool: How to Create an Auto Reply

August 13, 2014 |

Understanding how to manage a social media presence has become fundamental to every company’s business model. One of China’s most popular social media platforms, WeChat, has plenty of tools to help. One of the cooler features we’ve discovered so far is Auto Reply. Auto Reply allows the account holder the ability to personal it’s interactions…
Keep reading…

How to Use WeChat Features

July 4, 2014 |

WeChat has some interesting features that can be incredibly useful. We show you how to use some of the cool features below (but remember to update your app! Not all features are available with older versions). Keep in mind that linking a bank account is only available for China right now. You can link a…
Keep reading…