Unlock Holistic Insights for Strategic Marketing Decisions
Consolidate data from major social media channels to track SOV, trending content, and sentiment, providing a comprehensive view of your brand, competitors, market, and customers to drive data-driven marketing decisions.
Focus Your Effort Where It Counts
KAWO integrates data from multiple social networks, showing share of voice, engagement, and sentiment across channels, regions, and creators. Easily identify high-potential areas and optimize budget allocation to maximize your marketing ROI.
Track Campaign Lifecycle Performance
Quantify brand influence with detailed daily, weekly, and monthly trends. Track pre-launch, peak, and post-launch campaign performance to identify optimization opportunities and fine-tune your strategy for the best results.
Fuel Your Content Strategy
KAWO helps you understand what resonates with your audience by analyzing the most engaging content and trending topics. Use these insights to refine your content strategy and create more impactful posts, based on what consumers care about most.
Optimize Your Strategy Across Channels
Compare keyword and group performance across multiple social channels. Uncover consumer preferences, brand sentiment, and strengths or weaknesses across channels to fine-tune your execution and enhance social media marketing results.