Prove the Value of Social
Don’t know what content brings the best returns?
Not hitting your targets?
Can’t reach unrealistic KPIs?
Reporting taking too long?
Wasting hours collecting data?
Instantly know how you’re performing at a glance. Identify where you’re on target and where you need to refocus your efforts. Easily accessible with all the metrics you need to ensure you’re at your best.
Deep Data Analysis
Ever seen a spike or a dip in a graph, but unable to find out why?
KAWO’s data analysis makes everyone on your team a data detective. Instantly find out why something changed using realtime accurate data and use annotations to update your team.
Weibo & WeChat competitor analysis allows you to benchmark your own performance and keep ahead of your rivals. Use their growth to discover new opportunities. Easily export competitor monitoring reports to share with your team.
KAWO’s tagging visualizations help you identify which posts connect with your followers and which could be improved. You invest so much in creating content so increase your engagement and stop wasting time creating content that produces no ROI.
Marketing is about connecting with people, but we seem to spend so much of our time crunching data and creating reports. KAWO’s automated reports keep your team or client up to date with your progress and allow you to focus on work that delivers results.
KAWO’s smart predictions allow you to see far in advance if you’re on target and take action before it’s too late. Get instantly notified whenever you achieve your goals; begin the celebrations or be the first to inform your clients. It can feel like business is completely driven by KPIs, making them visible to the entire team focuses everyone around your goals.
Proving the value of social can be incredibly hard. KAWO’s equivalent media valuations help you put a value on the exposure achieved through WeChat and Weibo to justify your investment.
Share your insights or highlight notable events to the rest of your team by annotating your timeline. New team members can quickly learn from your successes and failures in the past.
Export to Excel