KAWO for Weibo

Enhance Your Weibo Management

Optimize Weibo planning and collaboration
Combine tagging with data analytic for better decisions

Why KAWO is Needed for Managing Your Weibo Official Accounts?

Chaotic Weibo workflow causes employee pain
Chaotic Teamwork

With teams and agencies spread around the world, communication can be time-consuming.

Information is easily lost or misinterpreted. Language barriers and time differences exacerbate the already slow workflow.

Lacking Data Insights

Difficult to understand all China social media metrics and what they entail.

Have to wait for your China team to collect and translate data on top of the time difference, hard to gain insights and adjust content strategy.

Poor data analytics causes employee pain

Collaborate Better for Weibo Management

Full Version History

KAWO keeps every single version of your posts and lets you easily see the changes and switch back to an older version if you change your mind.

Shared Calendars

All collaborators on KAWO can be simultaneously updated on any changes of events or content plans. Weibo management became easier.

Smart Scheduling

KAWO suggests the optimal posting time based on machine learning algorithms developed specifically for China social media platforms.

Collaboration in sync

Unlimited members of clients, internal/external teams can gain access to all project status or progress and communicate in one place, creating a transparent and orderly Weibo management workflow that WeChat groups and long email chains couldn’t achieve.

Bilingual & Safe Approval

Provide definitions of China social media metrics to help understand data;
Automatic translate posts into English;
Protect the reputation of your brand with simple and transparent approval. Only content approved by authorized users can be published.

Organize All Content Materials

Use KAWO’s media library to store, organize and search all materials in seconds by keywords, user or upload date. Learn more >>

Enterprise Security

No more insecure sharing of usernames and passwords. Each KAWO user can be given different role access and deleted in two clicks.

Gain Weibo Data Analytics Insights Faster

Reports with One Click

KAWO collects real time accurate data to help save so much time on crunching data and creating reports.

You can adjust the report layout, metrics and format, setting KAWO over and above Excel.

KAWO also partners closely with Emplifi and Hootsuite to support clients with the best solution for different markets.

Tagging Insights

Each WeChat Metric has its own WeChat analytics report page.You can use tagging visualizations to categorize content for deeper insights. It improves efficiency and updates your teams or clients with progress, allowing you to focus on work that delivers results.

 Unlike the hashtags on various social media channels, KAWO tags are not visible to your audience.Learn more >>

Set Realistic KPIs and Budget

Automatic weekly report in your language on your spending and progress, using historical data to set achievable goals. Learn more>>

Monitor Competitors

Automatically monitor the performance of your competitors. Browse their top content and gain insights & inspiration. Learn more>>

API for High Level Dashboards

KAWO’s Enterprise API and connector for Google Data Studio easily bring your China social data into high level marketing dashboards. Learn more>>

Ready to learn more?

Managing Weibo with ease!