blog category

China Social

We analyse social media trends and opportunities for brands to implement social strategies. We also explain social media related concepts and platform features.

‘nice’ App: China’s Answer to Instagram

Launched at the end of 2013, in some ways ‘nice’ can be considered China’s answer to Instagram. However, with over 20 million users, 1.2 million daily active users, and a rapidly increasing fanbase, ‘nice’ is much more than meets the eye.

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