We analyse social media trends and opportunities for brands to implement social strategies. We also explain social media related concepts and platform features.
In our archive, you’ll find some blogs underlining the importance of partnering up with influencer or KOL (Key Opinion Leader) in order to win the heart of the Chinese. You can read two of the blogs...
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Launched at the end of 2013, in some ways ‘nice’ can be considered China’s answer to Instagram. However, with over 20 million users, 1.2 million daily active users, and a rapidly increasing fanbase, ‘nice’ is much...
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