社媒洞察

社媒洞察

KAWO Unveils 2026 China Social Media Marketing GEO Cheatsheet: Decoding the New Logic of Marketing in the GEO Era

Stop guessing AI visibility. Learn the citation logic of Qwen, Doubao, and ERNIE Bot with KAWO’s 2026 GEO Cheatsheet and build a model-friendly content strategy.

2 Min Read

社媒洞察

Attract Chinese Millennials with Nostalgia Marketing

Positive experiences create a sense of comfort and security for everyone, and marketing strategies that tap into cherished memories work exceptionally well with millennials [S].  As the service and high-paying technology industries continue to grow rapidly,...

1 Min Read

社媒洞察

Three Trends to Look For in 2024

With another trip around the sun completed, it’s that time for us to take a peek into the future and share what we think the new trends for the coming year will be. 1. The marketer’s...

1 Min Read

社媒洞察

How to Set up and Track Social Media KPIs Correctly?

It’s important to prioritize. Setting and tracking too many KPIs will overwhelm you with data and cause confusion. It’s difficult to set an fixed number of how many KPIs a business, a team or one employee...

1 Min Read