WeChat's Time Capsule launch has failed. That's what my instincts were telling me. I had seen less and less of the tell-tale blue circle throughout my contacts. So I had 10 different volunteers document how many...
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At KAWO we often hear about the difficulties brands and agencies have finding people to manage their social media. To understand this challenge better, it's important to get to know social media executives in China. A...
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Change is necessary but can be painful. We believe, in the future, all marketing teams in China will be using solutions (like KAWO) to streamline their work. Whenever your team starts using new software there will...
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Before you get mad at Siri and smash your iPhone, read on to find out how 5 common marketing roles might change in the next 5 years. For the past 100 years technology has been changing...
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In May, a pop-up tea store named Sang Cha (丧茶), roughly translated into 'depressed tea', opened in Shanghai for four days. This store was instantly a huge topic filling my WeChat moments and Weibo feed. Young...
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The list of western personalities on Weibo just got bigger with a heavy weight name: Stephen Hawking. The world famous theoretical physicist wrote his first Weibo post early this morning, which was shared more than 172,000...
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