KAWO's Smart Scheduling uses machine learning combined with industry data and performance data from your own account to recommend the best time to publish across different China social media platforms - WeChat, Douyin, Weibo & Kuaishou.
1 Min Read
Many social marketers have the same questions while doing data reports: Is our content more popular than competitors? What's the best way to measure the performance of brands' own social media accounts? Although there are plenty...
1 Min Read
Managing a social media content calendar is hard enough, and it just gets more stressful when trying to keep track of all the holidays and marketing events in China. This is why KAWO put together The...
1 Min Read
Sina Weibo is a Chinese microblogging website, a hybrid between Facebook and Twitter. It is also one of the most widely used social networking platforms in China. Brands use Weibo in order to announce product releases,...
1 Min Read
We released the "2022 Ultimate China Social Media Marketing Cheatsheet” for brands and agencies to have a better understanding of China’s social media landscape to optimize brands’ social media strategies. In the sheet, we have provided...
1 Min Read
WeChat has 109 emojis, 40 of which are completely unique to the platform and 10 which are deceptively confusing. READ MORE
1 Min Read
© 2017 — 2026 科握（上海）企业管理咨询有限公司 & KAWO Global Development Limited.
沪ICP备18028723号-1 • 沪公网安备 31010102004957号 • Sitemap • Privacy Policy